INDUSTRY POWERED LEARNING

“The best marketing doesn’t feel like marketing.”
— Tom Fishburne

What is Industry Powered Learning?

Industry Powered Learning is an industry-led "master program" developed in partnership with ScaleUP USA on its, neutral, microlearning-based, purpose-built platform to inform and educate buyers in governments, corporations, and startups on new technologies, business models, and disruptive innovations happening as a result of our industry partner’s transformative products and services. This program includes the Federal Business Accelerator (Foundational) bundled program of 10+ courses.

  • New Technologies

    Educate buyers on new production techniques that offer significant improvements in terms of increased output or savings in costs over the established technology.

  • New Business Models

    Educate buyers on new designs or processes for the successful operation of a business for increasing revenues, customer base, and product or service offerings.

  • Disruptive Innovations

    Educate buyers on new transformative processes of transforming an idea or invention into a good or service that creates substantially more value or for which customers will pay more.

Apply for Industry Powered Learning
(Advanced Program)

Includes Federal Business Accelerator
+ Industry Powered Learning Programs

Build a sophisticated educational pitch for the government and contractors by creating an industry-powered learning program to educate government markets, reduce the cost of sales, and improve the scale of sales. This program includes the Federal Business Accelerator (Foundational) bundled program of 10+ courses. You can apply for selection into this program by completing the application form on F6S.

Why Build Your Master Program?

Your strategy for growth!

Scaleup USA - Educate Buyers
Scale UP USA - Develop Markets
Scale UP USA - Build a Brand
Scale UP USA - Create Champions
Scale UP USA - Nurture Communities
Scale UP USA - Generate demand
Scale UP USA - Shape Opportunities
Scale UP USA - Win Business

Stop Selling. Start Educating.

Industry Powered Learning Master Program Makes Self-directed Buying Possible

  • 1. Business-Powered Learning

    We help educate your government and corporate buyers and customers digitally, on your new business models, innovations, and disruptions happening as a result of your transformative products, platforms, and services through advanced microlearning.

  • 2. Advanced Microlearning Tech

    We work with you to create, host, and target, value-driven, industry-to-government, microlearning programs powered by your business knowledge, experience, and expertise on our sophisticated microlearning delivery platform.

  • 3. Influence-Based Growth

    We help you create awareness, trust, influence, champions, and a community of interest for your target corporate buyers, 24 x 7, 365 days, at scale, affordably to help you win the hearts and minds of your buyer ecosystem to win more business.

“Winning isn’t everything, it’s the only thing” — Vince Lombardi.

Read the Medium Article "Top 4 Trends in Market Development to Watch as per Industry Insiders!"
Industry Powered Learning

Nine Reasons to Build a Master Program

“Change before you have to.” — Jack Welch

  • Create Demand

    You want to develop US and global markets and create demand.

  • Educate Markets

    You need to inform and educate your marketplace at scale.


  • Customer Acquisition

    You want to lower the cost and time of customer acquisitions.

  • Sell Complicated Products

    You have a complicated or elaborate product or service to sell.

  • Cover Large Territory

    You have a large territory for selling with insufficient salespersons.


  • Secure Educated Leads

    You need sales leads and filtered prospects based on buying interest.

  • Support Sales Team

    You want to support your sales team and reduce their frustration.

  • Institutional Knowledge

    You want to hedge against your top salespersons leaving the team.

  • Reduce Sales Costs

    You want to increase revenues while reducing pre-sales and post-sales costs.

“Strategy is a commodity, execution is an art.” — Peter Drucker

(Mockup) Industry-Powered Learning Masterprogram Site

Learn from the Leader! Review the (Mockup) Industry Powered Learning Site.
Industry Powered Learning #2

Why Work with Scaleup USA?

“Change is inevitable. Growth is optional.” — John Mazwell

  • Purpose Built

    We purpose-built the program and platform for industry-powered learning delivery.

  • Buyer Education

    We help create the right buying and implementation environment for clients.

  • Complete Guidance

    We provide advice and guidance to clients on creating curricula and videos.

  • Partner Ecosystem

    We help clients grow their distributor, reseller, and integrator ecosystem.

  • Accelerators and Startups

    We help clients build startup accelerator programs utilizing their products.

  • Online Community

    We help clients build a neutral, educational, online community on our platform.

  • Landing Page

    We build and host the landing page on our neutral, educational platform.

  • Video Delivery

    We host and deliver the client’s video-based program in the US and globally.

  • Innovative Marketing

    We advise the client on best practices to innovatively market the program.

FAQ

You Asked. We Answered.

  • What is the Industry Powered Learning Program

    The Industry Powered Learning program is an individualized, sophisticated educational program hosted on our site with its own landing page and educational video curriculum targeting buyers, contractors, partners, current and future employees, and introductory customer training.

    This program typically requires an investment of $60-$100K per year plus a 5% revenue share it has the potential to make substantial returns if designed and executed properly by the customer.

  • Who develops the company videos for the program?

    Since we want authentic educational videos developed by experts with experience in the field we encourage the company videos for the Federal Marketplace and the Industry Powered Learning to be developed in-house in the company using local company expertise. Flashy, marketing-type videos do not generally generate the kind of response customers typically seek from government buyers! Scaleup USA is available to provide guidance on the content and curriculum for such videos.

Nitin Pradhan

Ex-Federal CIO
Ex-Obama-Biden Appointee

Program Director

Nitin Pradhan has 25+ years of experience in delivering results-focused innovation, transformation, and business expansion for organizations. Nitin is currently the CEO of Launch Dream, the owner of ScaleUP USA, and the Federal Business Accelerator program. Nitin was also the Managing Partner of GOVonomy an "Innovation as a Service" for government and government contractors in the government sector. GOVonomy was acquired in 2021. Nitin is also on the advisory board of FitGov Summit, the nation's premier conference held in Washington DC.

FIRST TERM OBAMA-BIDEN ADMINISTRATION CAREER:

Nitin was a first-term Obama administration appointee and the award-winning, nationally recognized federal, SES Level CIO for the US Department of Transportation (US DOT) where he provided IT leadership, vision, strategy, policy, and oversight for US DOT’s more than $3.5 billion annual IT investment portfolio and for over 3,000 IT employees, 10,000 contractors, and over 200 major transportation systems -- the 6th largest in the federal government.

PRE-OBAMA ADMINISTRATION CAREER:

Earlier, Nitin was the IT Executive at the Fairfax County Public Schools (FCPS), the 10th largest school district in the USA. Nitin has also been the Managing Director of the prestigious Virginia’s Center for Innovative Technology (CIT), which is focused on technology-based economic development, and the CEO of a wireless startup, TechContinuum.

Nitin is a keynote speaker, board member, and author at major business-technology organizations and publications.

EDUCATION:

Nitin has a BS in engineering, MBA in marketing, and MS in accounting.

Nitin Pradhan Bio